2013 SRT Viper bites back with 640 HP in Franklin, Tennessee

Posted on May 15, 2013 by admin

The wait is finally over. SRT has officially pulled the wraps off the 2013 Viper and we have the first three available in the state of Tennessee, and it’s everything we were hoping it would be at Chrysler Dodge Jeep Ram of Franklin.

Let’s discuss numbers: 640 horsepower and 600 pound-feet of torque from a front/mid-mounted 8.4-liter V10 and the best power-to-weight ratio of any Viper ever built.

In fact, the 2013 SRT Viper’s 4.9 pounds per horsepower puts it just behind the Bugatti Veyron and Ferrari F12 and ahead of such performance stalwarts as the Lamborghini Aventador and Chevrolet Corvette ZR1. What’s more, this engine has no turbocharger or supercharger, and those 600 lb-ft make this V10 the most torque-rich naturally aspirated production engine in the world.

Two models are available, the standard high-performance SRT and GTS. The SRT is meant to “offer a perfect blend of extreme performance and a deliberate preservation of what has become the iconic DNA of the Viper,” says Ralph Gilles, President and CEO of the Street and Racing Technology Brand and Motorsports. Buyers looking for a little more technology can opt for the GTS, which adds such niceties as a two-mode active suspension and interior creature comforts not normally associated with the Viper.

The 2013 Viper isn’t just about power, either. Chassis updates are plentiful and include a beautiful X-brace up front that helps the new platform boast a 50-percent increase in rigidity over the last Viper. To help the driver maintain control, the 2013 Viper is fitted with stability and traction control (both fully defeatable, says Gilles) along with Pirelli P Zero Z-rated tires that were designed specifically for the Viper in massive 355 sizes in back and 295 up front. Three different wheels are available, with five or six spokes in polished, matte black or gloss black finishes, along with a special lightweight set as part of the SRT Track Package.

Inside, the Viper is more luxurious than ever before, with seats from Sabelt (the same supplier used by Ferrari) and a seven-inch LCD screen directly in front of the driver that’s configurable with a whole slew of custom operations. Chrysler’s stellar 8.4-inch Uconnect Media Center is also included, as is a Harmon Kardon sound system. Oh, and for the first time ever, cruise control is standard.

Though first and foremost a street car, SRT fully intends to establish the 2013 Viper’s racing credentials early and often. Viper will return to the American Le Mans Series in 2012, fielding a two-car team driven by Dominik Farnbacher, Marc Goossens, Ryan Hunter-Reay and Kuno Wittmer. And gaming fans aren’t left out, either – SRT has worked with the Forza Motorsport 4 crew to make sure the 2013 SRT Viper is available soon as DLC.

To view these beautiful machines, check out Chrysler Dodge Jeep Ram of Franklin on Facebook at https://www.facebook.com/chryslerdodgejeepramoffranklin .

About Chrysler Dodge Jeep Ram of Franklin

Chrysler Dodge Jeep Ram of Franklin has a great selection of New and Pre-owned Cars , whether it is a Chrysler , Dodge , Jeep , Or Ram we have a great vehicle for you. Come visit our large selection of new cars and used cars, or visit our user friendly online inventory for our great deals and offers . We proudly service the surrounding areas around Franklin, Tennessee like Brentwood, Nolesville, Murfreesboro, Spring Hill, and Fairview. Whether you are looking to buy a new car or a used car we have the right vehicle for you.

Located at 1124 Murfreesboro Rd. Franklin, Tennessee 37064 or call us to make an appointment at 888-730-0032 or to make an appointment to test drive a new or used car, truck,van or SUV today! Chrysler Dodge Jeep Ram of Franklin has something for everyone from our luxurious Chrysler 300 or try burning rubber on our newly redesigned Charger or Challenger But if you are looking for power or leaving the pavement for some off-roading action our new line of Jeep or Ram will do the trick. But we cannot forget the state of the art all new Town and Country with room to fit the whole family and not give up the power, luxury and room bringing to the table a little for everyone, Because that is what Chrysler Dodge Jeep Ram of Franklin offers Quality, selection and Great service.

Contact Information

Chrysler Dodge Jeep Ram of Franklin

1124 Murfreesboro Rd

Franklin, TN 37064

www.chryslerdodgejeepramoffranklin.com

Sales: (888) 730-0032

Hours

Monday – Friday 8:30am-8:00pm

Saturday: 8:30am-7:00pm

Sunday: 11:30am-5:00pm

Service: (888) 730-0032

Hours

Monday – Friday 7am-6pm

Friday: 7am-6pm

Saturday: 7am-2pm

Sunday: Closed

Chrysler Dodge Jeep Ram of Franklin Shares Some Tips for Keeping Your Car in Top Shape for a Summer Vacation

Posted on May 1, 2013 by admin

Summer means barbecues, sunshine and vacations. For many families, in the Greater Nashville area of Tennessee, summer also means multiple or extended car trips that could take a toll on the family vehicle.

A few simple maintenance and driving tips before could save you a trip to the mechanic and several hundred dollars with extensive car repairs later. Before you hit the road, spend some time getting your vehicle ready for those blissful summer trips.

1. Check those fluids. Change or check your oil, coolant, brake fluid, clutch fluid and even your windshield washing fluid. A fresh supply of fluids can have a huge impact on your gas mileage and help prevent engine damage.

2. Keep an eye on your tires. Use a gauge to check the tire pressure; you car’s manual should provide specification for ideal PSI for your tires. Check the tread on your tire to be sure you have adequate grip in slick conditions. Make sure your spare is accessible and you have a jack and extra bolts in your car.

3. Have a mechanic inspect your car to make sure all of your systems are functioning properly, especially your cooling and air conditioning systems. Overheating can be a big problem, especially in hot summer traffic. Ask the mechanic to check your fans and oxygen sensors to avoid overheating.

4. Pack lightly. An overloaded car can decrease gas mileage and make a car run less efficiently. Over packing can also create dangerous road conditions if bag obstruct your mirrors and decrease your visibility.

5. Keep you emergency kit well stocked. A small kit in your glove box or trunk should contain bandages, jumper cables, a flashlight with batteries, water and nonperishable food items.

6. Increase the lifespan and efficiency of you engine with conscious driving. Avoid stop and go driving; if you drive a manual, use shifting to your advantage by maintaining consistent speeds. Utilize your cruise control to increase your fuel economy. Not only will you improve your gas mileage but you’ll also lengthen the life of your engine and brakes.

About Chrysler Dodge Jeep Ram of Franklin

Contact Information

Chrysler Dodge Jeep Ram of Franklin

1124 Murfreesboro Rd

Franklin, TN 37064

www.chryslerdodgejeepramoffranklin.com

Sales: (888) 730-0032

Hours

Monday – Friday 8:30am-8:00pm

Saturday: 8:30am-7:00pm

Sunday: 11:30am-5:00pm

Service: (888) 730-0032

Hours

Monday – Friday 7am-6pm

Friday: 7am-6pm

Saturday: 7am-2pm

Sunday: Closed

Chrysler Dodge Jeep Ram of Franklin Announces 2013 Ram 1500 Laramie Longhorn Named to Ward’s 10 Best Interiors List for 2013

Posted on April 29, 2013 by admin

The 2013 Ram 1500 Laramie Longhorn has been named one of Ward’s 10 Best Interiors for 2013, compiled by WardsAuto.

For 2013, the Ram 1500’s award-winning interior includes material upgrades, all-new interior themes with invigorating colors that speak to the lifestyle of the Ram Truck brand.

“With the 2013 Ram 1500, we integrated new features and technology to an already best-in-class interior and we are honored that WardsAuto has chosen the Ram 1500 Laramie Longhorn for Ward’s 10 Best Interiors list,” said Klaus Busse, Head of Interior Design — Chrysler Group LLC. “We’ve added unique materials and richer colors to give Ram customers a premium feel while staying true to the hardy nature of a Ram truck.”

The WardsAuto editorial staff selected the 10 winners after evaluating 46 vehicles. All contenders for the annual award were completely new or significantly upgraded for the 2013 or 2014 model years.

“The instrument cluster looks like a fine chronograph. Both front and rear seats are heated, as well as the full circumference of the steering wheel. The wood trim is natural-looking and of the highest quality. Other amenities are too numerous to mention,” said Drew Winter, Editor-in-Chief, WardsAuto World magazine. “If Bentley made a pickup truck, this is what the cabin would look like.”

The winners will be honored on May 22 at the WardsAuto Interiors Conference in Dearborn, Mich.

2013 Ram 1500

For 2013, new features and technologies create opportunity for a redesigned interior with material upgrades, all-new interior themes with invigorating colors, all-new HVAC controls and new multimedia systems. The 2013 Ram 1500 also features an exclusive eight-speed transmission with a breakthrough e-shift rotary dial.

Rear occupants can enjoy the same experience as the driver. With contact points a priority, new premium materials, colors and designs are now on all four doors. Soft-touch materials enhance armrests and upper bolsters with expanded use of premium surfaces.

The 2013 Ram 1500 features the award-winning 8.4-inch Uconnect system with background screens tailor-made to specific Ram models and themes. To make room for the new big screen, the center stack is upgraded with matching materials found throughout the interior. To complement the range of Ram 1500 models, the interior design team created new, individualized themes with different colors and materials.

For the Laramie Longhorn, the Ram design team sought out a rare Walnut grain with a unique burl that was unintentionally created by ranchers using trees as fence posts for barbed wire. Eventually, the trees grow over the rusting metal wire, creating a swirl coloring pattern and tone that is not found anywhere else.

The all-new HVAC controls take lessons learned from other Chrysler Group Uconnect applications and feature simple, improved function, meeting the highest human-machine interface (HMI) standards. The HVAC system includes a redundant control strategy allowing the operator to use either the 8.4-inch touchscreen or mechanical knobs to alter the truck’s environment. Below the upgraded HVAC arrangement is a new switch bank with relocated, easy-to-use controls for a number of features depending on vehicle models and options. All buttons in the comfort bank also are redundant on the Uconnect system. Contiguous to the switch bank is a prominently placed, adjustable integrated trailer brake control allowing the driver to add or reduce trailer brake function on the fly.

The Ram 1500’s new, exclusive eight-speed transmission created the need for an innovative rotary e-shift dial in the cockpit to replace the center console gate shifter – a first for pickups. The new shifter works in a multitude of seating configurations and will replace floor and column shifters for use in the eight-speed transmission. Realizing this is a dramatic change in the way trucks have historically shifted gears, the interior design team accepted the challenge with a new shift knob, naturally and prominently placed to the driver’s right, at the lower left-hand side of the center stack, in place of the previous transfer case shift knob. The rotary dial enables intuitive blind-shift transitions between “Drive” and “Reverse” with a direct and confident feel. The transfer case retains full capability with push buttons located directly under the e-shift dial.

New technology also moves to the gauge cluster. Previously only available on premium models, the 3.5-inch vehicle information screen is now standard on ST and SLT and displays vehicle operating functions. The new thin film transistor (TFT), 7-inch multiview display is now available on SLT, standard on Sport, Laramie and Laramie Longhorn models. The 7-inch multiview display features fully customizable function and configurability. Similar to the 8.4-inch Uconnect screen, select 7-inch cluster background screens are tailor-made to specific Ram models, with designs that match the truck’s theme.

About Chrysler Dodge Jeep Ram of Franklin

Contact Information

Chrysler Dodge Jeep Ram of Franklin

1124 Murfreesboro Rd

Franklin, TN 37064

www.chryslerdodgejeepramoffranklin.com

Sales: (888) 730-0032

Hours

Monday – Friday 8:30am-8:00pm

Saturday: 8:30am-7:00pm

Sunday: 11:30am-5:00pm

Service: (888) 730-0032

Hours

Monday – Friday 7am-6pm

Friday: 7am-6pm

Saturday: 7am-2pm

Sunday: Closed

Chrysler Dodge Jeep Ram of Franklin say’s they’re back! And in Franklin Tennessee!

Posted on April 26, 2013 by admin

2013 Dodge Challenger has brought back Plum Crazy, on sale now in Middle Tennessee at CDJR of Franklin and Hemi Orange which will arrive in May.

In the swinging ‘60s, Dodge introduced an entire palette of far-out exterior colors for its world-beating muscle car lineup. Known as High Impact Paint (H.I.P. for short), the assortment of groovy hues included Go Mango, Sublime, and Citron Yella. The wild paint schemes helped to make Dodge a style leader of the muscle car era.

Now Dodge has gone back to the vaults and returned with two of its most memorable colors, Plum Crazy and HEMI Orange. Plum Crazy is available exclusively on the 2013 Challenger R/T Classic. Hemi Orange can be ordered on any R/T. Thanks to 21st century paint technology, these colors are even more dazzling and vibrant than they were back in the day—and they’re as durable as any conventional modern finish, too.

Plum Crazy (the actual car pictured below) is available at Chrysler Dodge Jeep Ram of Franklin now. HEMI Orange goes live in May, also for a limited production run. Loaded with style, comfort, and performance features including a standard HEMI engine, the Challenger R/T is America’s most affordable V8 muscle car, so visit your local Dodge dealer today.

About Chrysler Dodge Jeep Ram of Franklin

Contact Information

Chrysler Dodge Jeep Ram of Franklin

1124 Murfreesboro Rd

Franklin, TN 37064

www.chryslerdodgejeepramoffranklin.com

Sales: (888) 730-0032

Hours

Monday – Friday 8:30am-8:00pm

Saturday: 8:30am-7:00pm

Sunday: 11:30am-5:00pm

Service: (888) 730-0032

Hours

Monday – Friday 7am-6pm

Friday: 7am-6pm

Saturday: 7am-2pm

Sunday: Closed

Chrysler Dodge Jeep Ram of Franklin Introduces the All-New 2014 Dodge Durango Greater Nashville SUV Drivers!

Posted on April 11, 2013 by admin

The New 2014 Dodge Durango is the ultimate no compromise coming soon to CDJR of Franklin. It SUV Raises the Bar for Performance, Technology and Style in the Three-row SUV Segment.

Watch 2014 Dodge Durango Feature Above

Dodge has significantly updated its full-size Durango for the 2014 model year, giving the seven-passenger hauler a fresh look and a well-rounded boost of competitive features as it enters its fourth year in the showroom.

Cosmetically, it is hard to miss the revised front end with projector-beam headlamps and LED daytime running lamps, “floating” crosshair grille, a taller front bumper and a new lower fascia. The rear end of the facelifted Durango has been redesigned with the automaker’s now-signature LED “racetrack” taillamps and resculpted rear fascia. All of the wheels are new too, with 18- and 20-inch options for each trim level with a variety of factory finishes.

Inside the cabin, buyers can select the automaker’s latest Uconnect infotainment system with a full suite of infotainment features and connectivity accessed through an 8.4-inch touchscreen. Other optional goodies include a heated steering wheel, heated second-row seating and a Blu-Ray player capable of running unique programs on the twin individual rear monitors.

Mechanically speaking, Dodge has fitted an eight-speed automatic transmission as standard equipment to both the 3.6-liter V6 (290 horsepower and 260 pound-feet of torque) and the optional 5.7-liter V8 (360 horsepower and 390 pound-feet of torque) which should improve both performance and economy. As an added benefit, the Pentastar V6 now boasts a best-in-class driving range of more than 600 miles on one tank of fuel, but thus far, Dodge isn’t discussing much in the way of additional performance metrics, saying only that the Pentastar should get 25 miles per gallon on the highway cycle.

About Chrysler Dodge Jeep Ram of Franklin

Contact Information

Chrysler Dodge Jeep Ram of Franklin

1124 Murfreesboro Rd

Franklin, TN 37064

www.chryslerdodgejeepramoffranklin.com

Sales: (888) 730-0032

Hours

Monday – Friday 8:30am-8:00pm

Saturday: 8:30am-7:00pm

Sunday: 11:30am-5:00pm

Service: (888) 730-0032

Hours

Monday – Friday 7am-6pm

Friday: 7am-6pm

Saturday: 7am-2pm

Sunday: Closed

Chrysler Dodge Jeep Ram of Franklin shares how to get your car road trip ready for Spring

Posted on March 26, 2013 by admin

You may be dreaming about escaping on a vacation, but the sky-high costs of flights and cruises can quickly turn into a nightmare. If you’re looking to take a break without breaking the bank, a good, old-fashioned road trip could be the way to escape. Aside from packing snacks and preparing the perfect playlist, there are a few things you should consider before venturing out on the open road. A few updates and precautions can help you avoid the wear and potential safety hazards a long trip can have on your vehicle.

Trip-worthy tires

Good tires are an integral aspect of vehicle safety, and it is extremely important to check your tires before heading on an extended road trip. According to the Car Care Council, thin tire treads create hazardous driving conditions, particularly on wet roadways. Thin or worn treads can cause tires to hydroplane and potentially lead to loss of control of the vehicle. To ensure tires wear evenly and avoid dangerous situations, it is commonly recommended to have tires rotated every 7,000 miles. This simple routine not only makes for a more dependable vehicle, but also saves money by extending the life of your tires. Replacing worn tires before a trip is also a good idea to ensure you will have no problems while far from home – plus, you may even see better gas mileage.

Brake check

Checking your brakes is an extremely important aspect of routine vehicle maintenance, and you should be sure your brakes are in prime condition before a long journey. New brake pads and fluid may not be the most appealing travel expense, but will certainly save you the hassle and cost failed brakes can incur.

Routine maintenance

Whether your trip is 100 miles or 1,000, checking your vehicle mechanics is important before heading out on the open road. This includes checking and changing your oil, coolant, brake and transmission fluids as needed. In addition to its inner workings, make sure all outside components of your vehicle are in top shape. Ensure headlights and blinkers work properly, inspect windshield wipers and review mirrors, and check windows for any cracks before setting out.

Take advantage of the preventative tips above along with our local Service Specials and you will have your vehicle ready to hit the open road with no hiccups just in time for vacation season.

About Chrysler Dodge Jeep Ram of Franklin

Contact Information

Chrysler Dodge Jeep Ram of Franklin

1124 Murfreesboro Rd

Franklin, TN 37064

www.chryslerdodgejeepramoffranklin.com

Sales: (888) 730-0032

Hours

Monday – Friday 8:30am-8:00pm

Saturday: 8:30am-7:00pm

Sunday: 11:30am-5:00pm

Service: (888) 730-0032

Hours

Monday – Friday 7am-6pm

Friday: 7am-6pm

Saturday: 7am-2pm

Sunday: Closed

Chrysler Dodge Jeep Ram of Franklin Reports Jeep® and Mopar Reveal Six New Concept Vehicles for 47th Annual Moab Easter Jeep Safari

Posted on March 20, 2013 by admin

Jeep® and Mopar will be showcasing a range of extremes at this year’s annual Easter Jeep Safari in Moab, Utah. Now in its 47th year and taking place March 23-31, the Easter Jeep Safari will be attended by thousands of die-hard off-road enthusiasts looking to enjoy a week of wheeling on some of the country’s most famous and challenging trails.

Jeep Grand Cherokee Trailhawk Concept is most extreme Grand Cherokee ever with 35-inch tires and EcoDiesel V-6 power
Jeep Wrangler Mopar Recon features 6.4-liter HEMI V-8 power and prototype beadlock wheels and Stinger off-road bumper
Jeep Wrangler Stitch is a light-weight follow-up to the diehard enthusiasts’ favorite Wrangler Pork Chop
Jeep Sand Trooper II builds on the extreme off-road capabilities of the original Sand Trooper with 5.7-liter HEMI V-8 and Mopar Portal axles and Shorty off-road bumper
Jeep Wrangler Flattop features 37-inch tires and go-anywhere hardware in a sophisticated package
Jeep Wrangler Slim combines affordable extreme weekend fun with everyday road use featuring Mopar prototype 2-inch lift kit and prototype on-road beadlock wheels
Vehicles showcase new Jeep Performance Parts portfolio created by Mopar’s Off-road division

“Off-road enthusiasts will be pleasantly surprised by the range of Jeep models we’re bringing to this year’s Easter Jeep Safari,” said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. “We go to this extremely popular event in Moab each year to showcase the latest production vehicles from Jeep, as well as a host of new customization and personalization ideas. In doing so, we connect with and receive a tremendous amount of feedback from our most loyal customers.”

Jeep and Mopar sprinkled production and prototype Jeep Performance Parts on this year’s collection of concept vehicles. Jeep Performance Parts are specifically designed, built and quality-tested to meet strict Jeep specifications, 4×4 capability, craftsmanship and versatility to help transform stock rides into even more capable trail performers.

“We created our new Jeep Performance Parts portfolio for extreme off-road Jeep fanatics,” said Pietro Gorlier, President and CEO of Mopar, Chrysler Group LLC’s service, parts and customer-care brand. “Jeep owners who are passionate about customization, performance and personalization will have a long menu of Jeep Performance Parts from which to choose.”

Since 2002, Jeep and Mopar have teamed to create nearly 40 unique concept vehicles for enthusiasts who attend the popular Easter Jeep Safari.

Jeep Brand

Built on more than 70 years of legendary heritage, Jeep is the authentic SUV brand with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence.

The Jeep vehicle lineup includes Compass, Grand Cherokee, Patriot, Wrangler and Wrangler Unlimited. To meet consumer demand around the world, all Jeep models are sold outside North America – and all are available in right-hand drive versions and with gasoline and diesel powertrain options. Chrysler Group LLC sells and services vehicles in approximately 130 countries around the world.

Mopar Brand

Mopar is Chrysler Group LLC’s service, parts and customer-care brand and distributes 280,000 parts and accessories. With the creation of the Chrysler Group and Fiat S.p.A. partnership, Mopar is extending its global reach, integrating service, parts and customer-care operations in order to enhance dealer and customer support worldwide. Combined with Fiat S.p.A., Mopar’s global portfolio includes more than 500,000 parts and accessories which are distributed in more than 130 countries. Mopar is the source for all genuine parts and accessories for Chrysler Group and Fiat S.p.A. brands.

Mopar parts are unique in that they are engineered with the same teams that create factory-authorized vehicle specifications for Chrysler Group and Fiat S.p.A.vehicles — a direct connection that no other aftermarket parts company can provide.

About Chrysler Dodge Jeep Ram of Franklin

Contact Information

Chrysler Dodge Jeep Ram of Franklin

1124 Murfreesboro Rd

Franklin, TN 37064

www.chryslerdodgejeepramoffranklin.com

Sales: (888) 730-0032

Hours

Monday – Friday 8:30am-8:00pm

Saturday: 8:30am-7:00pm

Sunday: 11:30am-5:00pm

Service: (888) 730-0032

Hours

Monday – Friday 7am-6pm

Friday: 7am-6pm

Saturday: 7am-2pm

Sunday: Closed

Chrysler Dodge Jeep Ram of Franklin answers all of your trade-in FAQ’s.

Posted on February 26, 2013 by admin

Why trade-in?

Trading in your current vehicle towards another can partially offset the cost of the new vehicle. The trade-in’s net value goes towards the purchase or lease of a new car. Conditions of a trade-in vary depending on who owns the vehicle.

If you own the vehicle, trading-in means that you’re selling the car to the dealer for some determined price. As a result, the price of the new car goes down, only.

If you are leasing a vehicle and do not own it, trading-in means that the seller of the new car agrees to pay the outstanding costs associated with the lease. Depending on the financing of the new vehicle and the outstanding balance on the old one, trading-in can either raise or lower the new car’s price.

Why is it beneficial to trade-in?

When you trade-in you don’t have to worry about selling the vehicle yourself or any of the associated costs (advertising, showing the car, etc). A dealer may offer a price you could not get yourself as an incentive to purchase a new vehicle. If the trade-in has known problems that could plague you later (when the buyer returns complaining), selling the car to the dealer eliminates the bother. Trading-in a lease car may relieve you of, in the long run, monthly costs you cannot afford. Sometimes people trade in lease vehicles because of poor gas mileage or lack of practicality.

Why decide against trading-in?

If you think you can get a better price selling privately, and it’s worth the time, money and effort, do not sell to the dealer. Some cars are of special interest and dealers will not always recognize those interests.

What happens to a trade-in?

Some are kept by the dealer and resold as used cars. Many are sent to auction and purchased by other dealers for resale. Dealers know that auction prices often will not match the sum credited toward a new vehicle, but they absorb the losses as sales incentives.

How much can I expect to get?

Check used car values in guides issued by organizations such as Edmunds.com or the National Automobile Dealers Association (NADA). Often both trade-in and private sale values are listed. Factors such as mileage, overall condition, damage and known mechanical problems heavily influence the trade-in value.

What is my vehicle worth?

About Chrysler Dodge Jeep Ram of Franklin

Contact Information

Chrysler Dodge Jeep Ram of Franklin

1124 Murfreesboro Rd

Franklin, TN 37064

www.chryslerdodgejeepramoffranklin.com

Sales: (888) 730-0032

Hours

Monday – Friday 8:30am-8:00pm

Saturday: 8:30am-7:00pm

Sunday: 11:30am-5:00pm

Service: (888) 730-0032

Hours

Monday – Friday 7am-6pm

Friday: 7am-6pm

Saturday: 7am-2pm

Sunday: Closed

CDJR of Franklin is proud to announce Ram Truck “Farmer” video reaches goal in less than one week!

Posted on February 15, 2013 by admin

More than 18 million views as of Feb. 14 of two-minute ‘Farmer’ video inspired by stirring ‘So God Made a Farmer’ tribute delivered decades ago by legendary radio broadcaster Paul Harvey and featuring all original photography
Ram Truck to donate $1 million to National FFA Organization; takes less than one week to surpass viewing goals established to reach desired $1 million donation amount
Funds raised go to FFA programs geared toward fighting hunger in communities across the country
Ram Truck brand planning next phase of year-long ‘The Year of the Farmer’ initiative including book of photographs shining spotlight on the contributions of American farm families

The Ram Truck brand pledged to make a donation to the National FFA Organization for every view of its two-minute “Farmer” Super Bowl video on the brand’s website, with the intent of generating $1 million.

It took less than a week to reach the 10 million view milestone equating to the $1 million donation. As of Feb. 14, the “Farmer” video has been viewed more than 18 million times at www.ramtrucks.com/keepplowing and www.youtube.com/ramtrucks and millions of more times on other sites.

“The compelling images in the video of America’s heartland mated with Harvey’s ‘So God Made a Farmer’ words resonated with viewers nationwide,” said Olivier Francois, Chief Marketing Officer, Chrysler Group LLC. “We set out to create a call-to-action to support farmers and to recognize their place as the foundation of the American character and are gratified with the dialog the video sparked.”

“’Farmer’ is about having America appreciate everything that farmers and farm families do on a daily basis and captures the hard work, determination and character of the farmer in all of us,” said Fred Diaz, President and CEO – Ram Truck Brand and Chrysler de Mexico. “We are so pleased and excited that this has touched the hearts and souls of so many people in a positive way.”

The video also launched the Ram Truck brand’s 2013 “The Year of the Farmer” campaign aimed at bringing national attention to the significance of the American farmer. The brand enhances its long-standing partnership with the National FFA Organization (formerly known as Future Farmers of America) with this year-long, multi-tiered initiative. Together with agricultural equipment manufacturer Case IH, Farms.com and other brand partners, Ram set out to raise awareness and generate funds for FFA hunger relief efforts in local communities across America.

“Ram scored a major win for American agriculture and our producers and ranchers with its ‘Farmer’ Super Bowl commercial and has sharply elevated the image of agriculture in the public’s mind,” said National FFA Organization CEO Dr. Dwight Armstrong. “This highly successful partnership with Ram through the National FFA Foundation has generated $1 million of new support for FFA that will be utilized to drive our ‘Feeding the World-Starting at Home’ initiative and other programs that will benefit our nearly 560,000 FFA members in the U.S., Puerto Rico and the Virgin Islands.”

The “Farmer” video was inspired by the stirring “So God Made a Farmer” tribute delivered by legendary radio broadcaster Paul Harvey and used as a national anthem in grassroots videos created by farm families. To honor American farmers, the Ram Truck brand set out to create even greater awareness, support and appreciation for farming families, communities and providers. The brand commissioned 10 noted photographers to document American farm life, yielding a beautiful and comprehensive catalog of farming images. Many of these artful and compelling still images provide the visual mosaic for the video; Harvey’s passionate oration provides the narration.

The photographers shot images throughout the United States over the course of 25 days with 35 still photographs used in the video. Many more of the commissioned images will appear in a book the Ram Truck brand plans to publish later this year, creating a beautiful and comprehensive collection of original agriculture, farming and family farm photography. The book will provide a broad view of the agricultural community and lifestyle. Ram will contribute a portion of book proceeds to agriculture and hunger related efforts across the country. Additional details and timing for the book are still being finalized.

About Chrysler Dodge Jeep Ram of Franklin

Contact Information

Chrysler Dodge Jeep Ram of Franklin

1124 Murfreesboro Rd

Franklin, TN 37064

www.chryslerdodgejeepramoffranklin.com

Sales: (888) 730-0032

Hours

Monday – Friday 8:30am-8:00pm

Saturday: 8:30am-7:00pm

Sunday: 11:30am-5:00pm

Service: (888) 730-0032

Hours

Monday – Friday 7am-6pm

Friday: 7am-6pm

Saturday: 7am-2pm

Sunday: Closed

Chrysler Dodge Jeep Ram of Franklin is proud to share Operation S.A.F.E. Return

Posted on February 7, 2013 by admin

With considerable buzz around the Jeep brand’s Super Bowl ad, Franklin Tennessee drivers have questions about the Operation Safe Return program.

In 1941, we were there to take our troops into battle – today we are here to support them as they come home. Because when they’re home, we are more than a family. We are a nation that is whole. The Jeep_® brand is proud to provide support for our nation’s heroes as we welcome them home.

The Jeep_® brand has established the S.A.F.E. Return fund to provide both financial and in-kind aid as well as hands-on support for our returning troops through an integrated partnership with the USO. This platform allows us to give support where it is needed, throughout the transition to home, work and health.

Program details include:

The brand donates $250 for the sale of every 2013 Wrangler, Wrangler Unlimited, and Patriot Freedom Edition to the Safe Return Fund.

Jeep has partnered with the USO to implement the funds in the following S.A.F.E. programs:

Secure Transport: Provide Jeep vehicles for USO transport of troops and supplies
Aid for Transition: Support soldiers with reintegration into civilian life
Freedom Adventures: Support Homecoming Celebrations for troops returning from duty
Enduring Care: Assist the wounded, ill, and injured troops including their families and caregivers

About Chrysler Dodge Jeep Ram of Franklin

Contact Information

Chrysler Dodge Jeep Ram of Franklin

1124 Murfreesboro Rd

Franklin, TN 37064

www.chryslerdodgejeepramoffranklin.com

Sales: (888) 730-0032

Hours

Monday – Friday 8:30am-8:00pm

Saturday: 8:30am-7:00pm

Sunday: 11:30am-5:00pm

Service: (888) 730-0032

Hours

Monday – Friday 7am-6pm

Friday: 7am-6pm

Saturday: 7am-2pm

Sunday: Closed